Why Does a Website Need SEO?

What does SEO do for a website

Why Does a Website Need SEO?

A website needs SEO/ search engine optimization so that it can be found on search engines like Google and Bing. Without good SEO a website will sit at the bottom of search results and never get shown to internet users when they perform a search. Many businesses spend thousands of Rands on a stunning website that never gets seen by a companies customers. A business website needs SEO to generate leads that turn into new clients and get the phones ringing.

Search engines are used by people to locate everything from restaurant suggestions to plumbers and auto repairs. This means that, regardless of what your company offers, your target market is most likely looking for similar items or services on search engines like Google. And you’ll need search engine optimization if you want people to come to your site.

Search engine optimization SEO services

Search Engine Optimization SEO services can get your website shown at the top of the first page of Google. An SEO agency specializing in SEO services is the best bet to get your website ranking on the top spot.

Search engine optimization agency

Drive organic traffic with local Page 1 rankings today! Our SEO Agency will optimize your website so browsers can find you easily on search engines like Google.

There are over two hundred factors that help Google decide where your website appears when someone uses keywords in their search. As their algorithms are constantly changing, it’s important to stay on top of the things that help your website appear on page 1 of Google. That’s where our SEO services can help your business grow. We’ve managed hundreds of campaigns for South African businesses and use best practice SEO techniques for quality online traffic and long-term internet marketing results. We manage your SEO, so you can focus on running your company.

Maximize your chances of getting found on Google.

Search Engine Optimization improves where your website ranks in organic search results, which means more visibility and more traffic to your website on Google Search.

Why do I need SEO for my business?

Research suggests that 89% of South Africans will search the internet before choosing a product or service. Most of these searchers won’t look past the first page of Google’s results. Without SEO, you are virtually invisible online. With SEO, you’ll be front page so that your customers see your business, leading to more leads, and more calls.

How do the search engines rank my site?

Search engines use equations called algorithms to determine which sites are most relevant to the search. The algorithm takes into account several complex factors known as “Ranking Factors” when establishing search result positions.

The primary ranking factors:
The website structure
On-page SEO
Quality and relevant content
Quality backlink
Off-page SEO
Core Web Vitals
Technical SEO
Mobile usability
User behavior signals
The user’s location

Getting started with SEO

Where you are an established company, or a business just starting out, SEO LAB can improve your online presence and take your business to another level.

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