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What is Local SEO

Local SEO is when we focus on the local audience in a specific city or town and it's surrounding areas.

Local SEO (Local Search Engine Optimization) will make your business highly visible to your customers on local Google Maps 3-pack in your city or neighbourhoods. SEO LAB is a Local SEO agency based in Durban with clients all over South Africa. We optimize to dominate in all areas that our clients wish to conduct their business in South Africa. Local SEO is vital if you want to be found on Google locally by your customers before they purchase or hire someone else.

What is Local SEO?

Local Search Strategy And Process

Google My Business
Google My Business
Manage your Google My Business account to integrate and optimize all your local business listings. Expand local content, manage reviews, Google posts and make sure your business information is accurate across all platforms.
Local Citations
We leverage local SEO tools to distribute your accurate local business information across the thousands of local map services and directories. Increase the number of citations for consumer trust and better local rankings.
We Optimize All Aspects of Local SEO
Local Content
Expand local content on your own website, including Local Schema Markups, and across various local maps, listings, and directories. Include keyword-optimized descriptions, tags, and images on all your relevant citations to expand your local reach.
Review Management
Review Management
Track and respond to user reviews and ratings in real-time. Encourage review feedback from your most loyal customers by designing effective local marketing campaigns.

Local SEO Services Built For Your Markets

Our campaigns focus on targeting local buyers in your market that are seeking to transact with you immediately
Marketing Strategy Qualified Traffic
A website without traffic is worthless but a website with the right traffic flowing in consistently can propel a business to new heights. We partner with you to identify your target market and get to work making your site more visible to your key market through our comprehensive digital marketing services.
google maps optimization
Maps Optimization
Create accurate NAP (Name, Address. Phone) listings and citations across the web to boost your local visibility on mobile phones. Expand your local content and manage reviews for higher local rankings. Our all-in-one search marketing service handles your Google My Business, optimizes local citations, builds up your local content and goes all the way to review management.
Search Engine Optimization (SEO)
Search Engine Optimization (SEO)
Ranking at the top of the Google search results for keywords related to your business can send thousands if not tens of thousands of targeted visitors to your website every single month. We know how to rank you ahead of your competition so you can enjoy all that juicy traffic increase month after month.
Tracking & Reporting
Your monthly reports will confirm all the new business you're getting is coming from your website. We give you detailed tracking reports of all the traffic to your website. Details of which keyword on which page brought each hit to your site. Keyword ranking positions, with comparisons of your competitions ranking positions as well.

We are Passionate about what we do — We learn and grow because of it.