What is Local SEO
Local SEO is when we focus on the local audience in a specific city or town and it’s surrounding areas.
Local SEO (Local Search Engine Optimization) will make your business highly visible to your customers on local Google Maps 3-pack in your city or neighbourhoods. SEO LAB is a Local SEO agency based in Durban with clients all over South Africa. We optimize to dominate Google.co.za in all areas that our clients wish to conduct their business in South Africa. Local SEO is vital if you want to be found on Google locally by your customers before they purchase or hire someone else.

Local Search Strategy And Process

Google My Business
Manage your Google My Business account to integrate and optimize all your local business listings. Expand local content, manage reviews, Google posts and make sure your business information is accurate across all platforms.

Local Citations
We leverage local SEO tools to distribute your accurate local business information across the thousands of local map services and directories. Increase the number of citations for consumer trust and better local rankings.

Local Content
Expand local content on your own website, including Local Schema Markups, and across various local maps, listings, and directories. Include keyword-optimized descriptions, tags, and images on all your relevant citations to expand your local reach.

Review Managment
Track and respond to user reviews and ratings in real-time. Encourage review feedback from your most loyal customers by designing effective local marketing campaigns.
Local SEO Services Built For Your Markets
Our campaigns focus on targeting local buyers in your market that are seeking to transact with you immediately
Marketing Strategy Qualified Traffic
A website without traffic is worthless but a website with the right traffic flowing in consistently can propel a business to new heights. We partner with you to identify your target market and get to work making your site more visible to your key market through our comprehensive digital marketing services.


Search Engine Optimization (SEO)
A website without traffic is worthless but a website with the right traffic flowing in consistently can propel a business to new heights. We partner with you to identify your target market and get to work making your site more visible to your key market through our comprehensive digital marketing services.
Geo Target SEO That Covers Your Targeted Areas


Tracking & Reporting
Maps Optimization
Create accurate NAP (Name, Address. Phone) listings and citations across the web to boost your local visibility on mobile phones. Expand your local content and manage reviews for higher local rankings. Our all-in-one search marketing service handles your Google My Business, optimizes local citations, builds up your local content and goes all the way to review management.
